Poll: Which do you prefer, a cash or gift bonus?

Some say firms are better off boosting staff morale with long-lasting presents than money.

By Conor McMahon Reporter, Fora

‘TIS THE SEASON when some lucky workers get their end-of-year bonuses and use the sums to ease the post-Christmas blues.

The lump sum is used to reward workers for their dedication throughout the year and for hitting certain targets – a helpful way to say thanks for a job well done.

Last weekend, Fora ran a story on Lonergan Corporate Gifts, a Kildare-based firm that runs tax-friendly, gift-giving schemes for companies that wish to thank employees for their hard work.

Its founder and chief executive, Louise Lonergan, argued that when it comes to bonuses, companies are “better off giving a non-cash gift than hard cash if they want to boost staff morale”, citing research from human resources consultants Towers Watson.

She said that there is a certain sentimentality attached to tangible objects and that loyal employees “want to get a memento of their work, something that will last”.

With that in mind, we’re asking Fora readers this week, which do you prefer, a cash or gift bonus?